Privacy Policy

Sunrise Dental Clinic Privacy Policy:

Thank you for visiting Sunrise Dental Clinic. We are committed to protecting the privacy of all visitors to our website,www.sunrisedentalclinic.com, (the “Site”). This privacy policy (“Policy”) is designed to help you understand what information we collect, how we use it, what choices you have, and other important information regarding the use of information collected through our Site. Sunrise Dental Clinic is referred to in this privacy statement as “we,” “us” or “our.”

If you have any questions or comments about this Policy or the ways in which we uses the information we collect online, please do not hesitate to contact us using the information provided in the Contact Us section at the bottom of this statement.

What information do we collect?

There are a few categories of information we normally collect. The first is personal information such as name, address, other contact information, insurance information, and financial/billing information, which may include credit card numbers and other such information. To the extent we collect credit card information, it is done in compliance with Payment Card Industry Data Security Standards (PCI DSS).

We also collect and generate personal health information including such things as:

Medical history
Medications
Dental history
Records of dental visits, recall exams and appointment scheduling
Results of diagnosis and testing
Study models, odontograms and impressions
Treatment recommendations, treatment plans and progress notes
Records of consent conversations and when appropriate, signed consent forms
Referral/Specialists reports and recommendations

How do we use your information?

We believe it is important that you know how we use your information. First, we only collect, use, and disclose information about you for the following purposes:

To deliver safe and efficient patient care
To ensure high-quality service
To assess your health needs
To advise you of treatment options
To provide you with information about services offered at our clinic
To inform you of changes to our office policies or hours
To establish and maintain communication with you, including to schedule and remind you of appointments
To enable us to contact you
To communicate with other health care providers, including specialists and general dentists involved in your care
To allow us to efficiently follow-up for treatment, care and billing
For teaching and demonstrating purposes on an anonymous basis
To complete and submit dental claims and estimates for third party adjudication and payment
To comply with legal and regulatory requirements, including communication with the provincial dental regulator, privacy commissioner or any statutory review board as required under legislation
To comply with a court order in the event of legal proceedings
To invoice for goods and services
To process credit card, cash and personal cheque payments
To collect unpaid accounts
To send you surveys relating to our business and services
For internal management purposes, such as resource planning, policy development, quality assurance, and human resource management
To comply with regulatory requirements and the law generally
In the event that a decision to sell the practice is made:
- To permit potential purchasers to evaluate the dental practice
- To allow potential purchasers to conduct an audit in preparation for a sale

While the above list is rather long, we believe it better to be over-inclusive. Many of the items listed above are unlikely to apply to you.

Before personal information is used or disclosed for a purpose not previously identified, we will advise you of this new purpose or disclosure and will only proceed with your consent.

Electronic Communication

When we communicate with you, we may communicate via electronic means, such as e-mail or SMS text message. We strive to ensure that our Commercial Electronic Messages (“CEMs”) are sent with consent, identifying information and unsubscribe mechanisms. We require all CEMs from our Office to be in compliance with privacy and anti-SPAM laws. If and when we communicate with you using CEMs, you can opt out of receiving such messages by following the “Unsubscribe” link included at the bottom of such messages or by contacting our office practice manager. Any questions or concerns with respect to CEMs from our Office may be addressed by phone or you may contact us through our website. If our Office inadvertently sends out a CEM without consent, we commit to investigating every such instance and assisting the employee(s) or managers involved with renewing their understanding and awareness of our compliance responsibilities.

How is your information stored and who has access to it?

Your information may be kept in physical form (files, models, etc.) in which case it is either guarded by staff or stored in a locked and secure file cabinet or safe. Digital information may be stored on encrypted file servers in secure/access-controlled locations. Digital information is password protected and stored on systems which save audit trails in the event unauthorized access must be investigated. Our systems are protected by industry standard IT security hardware and software measures.

We may enter into agreements with third-party providers specializing in data storage and protection. Sometimes that data is securely stored in the cloud, which may include locations outside of Canada. In those instances, only persons contractually obligated to secure and protect your data will be able to access that data. We will only enter into contractual agreements with providers which meet Canadian legal standards and requirements for storage and protection of personal health information.

We may also share aggregate and non identifiable data with research institutions or third-party providers to advance oral health care. This is explicitly permitted by legislation as it poses minimal to no risk to patients but has the potential to greatly enhance health care effectiveness. We will only share such data with persons or providers who enter into the necessary agreements to keep information confidential and to safeguard and protect such data.

Security

The security of your information is important to us. We take precautions to protect your information by implementing safeguards to protect the information we collect. But you should keep in mind that no website or Internet transmission is ever completely secure or error-free. PLEASE NOTE: The safety and security of your information also depend on you. We urge you to take steps to keep your personal information safe, such as choosing strong passwords and never sharing your password with anyone else. If you create or receive a password in connection with Site access, please notify us promptly if you believe your password security has been breached, and remember to log off the online service before you leave your computer or mobile device.

The Site may offer opportunities to communicate through email. Because normal email is not encrypted, the possibility exists that unauthorized individuals may intercept email messages.Sunrise Dental Clinic, its service providers, parents, and affiliates are not responsible for the privacy of email messages except those stored in our system.

COPPA (Children Online Privacy Protection Act)

When it comes to the collection of personal information from children under the age of 13 years old, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States’ consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.

We do not specifically market to children under the age of 13 years old.

Updates:

WE RESERVE THE RIGHT TO MODIFY THIS PRIVACY POLICY AT ANY TIME. ALL UPDATES WILL BE POSTED ON THIS PAGE, SO PLEASE REVIEW IT PERIODICALLY.

Reservation of Rights

By using our Site, you consent, and we reserve the right, to use the data we collect from you as described in this Policy. Additionally, you consent, and we reserve the right, to use the data we collect from you in ways that are consistent with the then-current disclosed Policy regardless of when your data was collected (i.e., we can use your data in ways that are consistent with the current disclosed practice but which may not be entirely consistent with the previously disclosed practices when your information was originally collected).

You may request to:

Receive confirmation as to whether or not personal information concerning you is being processed, and access your stored personal information, together with supplementary information.
Receive a copy of personal information you directly volunteer to us in a structured, commonly used and machine-readable format.
Request rectification of your personal information that is in our control.
Request erasure of your personal information.
Object to the processing of personal information by us.
Request to restrict processing of your personal information by us.
Lodge a complaint with a supervisory authority.

However, please note that these rights are not absolute, and may be subject to our own legitimate interests and regulatory requirements.

If you feel that we are not abiding by this Policy or if you have any questions, you should contact us immediately via email at sunrisedental5283@gmail.com

Sunrise Dental Clinic
5283 Rutherford Rd, Unit #5,
Woodbridge, ON L4L 1A7
+1(905)-851-9015